Company: Jiajiayue Group

Country: CHINA

Booth No: R001

Products:

About Company:

With supermarket chains as its main business format and regional logistics integration as support, Jiajiayue Group (hereinafter referred to as the company) is a comprehensive retail distributor, offering fresh foodstuff for sale, operating multiple business formats and covering whole supply chain on a basis of developing modernized agricultural production base and the industrial chain of food processing.

Currently, the company owns 670-odd direct chain store entities, with its sales network covering more than 40 cities and counties in Shandong province, constituting its deployment of multiple business formats such as hypermarket, supermarket, department store, shopping mall, boutique supermarket, community-based store, countryside-based store and convenience store.

With a total membership number of 4.6-odd million, the company has set up 3 constant temperature logistics centers and 5 fresh foodstuff logistics centers, achieving a 2.5-hour delivery service inside Shandong province. By building up direct partnership with 200-odd cooperatives and farming bases, the company has rolled out a butt-joint pattern of base plus supermarket. Under its guidance of urban-rural integration strategy, the company has deployed supermarkets in countryside to expand its business in rural market. In terms of extending its industrial chain, the company invested to construct a food industry park of 52-odd acres in area, embracing the projects of vegetable oil refinery and rice mill. In addition, the company consolidates cooperation with premium suppliers and introduces renowned brands into the industry park for food processing and producing. When it comes to innovation of operating mode, the company has established experience center for shopping imported commodity directly and introduced 5,000-odd items of imports including maternal & infant supplies, health care products and daily necessities.