Organizer—Beijing Union Exhibition Co., Ltd

Beijing Union Exhibition Co., Ltd (hereinafter referred to as the company) is a sophisticated exhibition-enabled enterprise, specialized in organizing large-scale exhibitions, industrial conferences and forums, for example, CHINASHOP, China National Retail Congress and China Retail Leadership Summit. Ever since established in 2013, the company has developed an integrated and well-established model of business operations, ranging from exhibition and trade fair to advertisement, consultancy and marketing services. Committed to creating highly efficient interconnected channels for national and international companies of all size, the company has built CHINASHOP, China National Retail Congress and China Retail Leadership Summit into the most influential retail events in China and even in Asia. Based on the company’s great endeavors and selfless dedication to retail industry, CHINASHOP has been regarded as the trend-setting and direction-leading retail exhibition by China’s Ministry of Commerce for the past 10 years in a row.

SUPPORTER—CCFA

Established in 1997, China Chain Store & Franchise Association (hereinafter referred to as CCFA) is the official representative of retailing & franchise industry in China. As a solely national retail industry organization, CCFA currently enjoys 1000-odd membership enterprises, which own more than 300,000 outlets, including domestic & foreign-invested retailers, franchisers, suppliers and relevant organizations. In terms of core business, CCFA participates in policy making and coordinating, safeguards the interests of industry and its members, and provides a series of professional training programs as well as industry information & data for its members while establishing platforms for exchange and cooperation. By 2016, CCFA’s membership-based enterprises had owned 324,000-odd chain stores with their total revenue reaching up to 2.1 trillion CNY. Among CCFA’s membership-based enterprise are there numerous well-known chain enterprises such as Carrefour, Wal-Mart, China Resources Vanguard and Yonghui Supermarket.