Music and China Telecom signed a formal commercial contract
Just now, China Telecom officially announced the first batch of virtual operation enterprises that signed formal commercial contracts, including Music Communication, Tianyin Communication, Xiaomi Mobile, Gome Communication, Sharing Communication, HNA Communication, Telephone World, Snail Mobile, Xingmei Communication, Jingdong Communication, Ali Communications, Dickson Communications, Suning Internet, and Ai Shide have 14 virtual businesses.
This is another business operator’s statement on the virtual business cooperation after China Unicom signed a formal commercial contract with the first batch of 16 virtual operating companies on June 5.
Mr. Wang Achan, Assistant President of Musical Brookstone and General Manager of Mobile Reselling Division, attended the signing ceremony
From the list published by China Telecom, we found that many companies have completed formal commercial contracts with China Telecom and China Unicom, such as Music Communication, Xiaomi Mobile, Hainan Communication, Tianyin Communication, and Telephone World... ...
Previously, 16 virtual companies have signed formal commercial contracts with China Unicom.
At this point, for the current mobile resale business, only the virtual business of Telecom and China Unicom has been carried out. The first step of obtaining the virtual business license has been completed, and only the Ministry of Industry and Information Technology has reviewed the application materials.
As the first enterprise to receive the mobile resale trial qualification issued by the Ministry of Industry and Information Technology in 2013, Musicstone has always insisted on “health” as its differentiated service of virtual business, and on this basis, promoted the standardization of the company’s virtual operator business. Maturity. Establish sales channels, enrich service networks and personnel reserves, and promote the implementation of the real-name system of communications. Synchronous power in the Internet of Things. At present, the resale business has covered 58 regions across the country, with more than 1.5 million users.
With the signing of formal commercial contracts between major operators and virtual businesses, it means that the formal commercial period of virtual merchants is approaching. But the challenges facing virtual businesses are still very large. The formal commercial use of this double-edged sword gives the virtual operators the opportunity to gain greater user share and expand the market. On the one hand, it has also eliminated the restrictions on the capital attributes of the operating entities, which means more intense competition. Under the background of the country’s request for further “speed-up and fee reduction”, the road of price competition will become more difficult. The high-quality and personalized service brought by innovation and cross-border operation will become the key to winning.
In terms of the development of virtual operation business, Brookstone relies on the overall transformation of the enterprise and the global internal and external resources of Sanpower Group, which has resource advantages in innovation development and value enhancement. The new retail model store featuring “Mobile Phone + Novelty + Wonderful Health” has more than 300 stores across the country. The increase in store passenger flow, product differentiation and experience scene have become powerful support for virtual operation business. Push. In addition, Santal Group’s Miao Health, Ankangtong and Israel’s professional health care provider Natali have become a solid foundation for the music virtual operation business to create distinctive services and power the Internet of Things.
In the future, in the development of mobile resale business, Music will increase investment, focus on innovation development and value enhancement, provide differentiated and diversified products, and enhance brand connotation and service quality. At the same time, the Internet of Things will be another growth point for the resale business. The music language Brookstone will work with more partners to serve the smart life based on the existing development.
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