Suning double eleven words: to support 35 tens of millions of 3C merchants
On September 21st, Suning Tesco held the 2018 Double Eleven Consumer Electronics Merchants Conference today, focusing on the current 3C consumer electronics market and industry trends, introducing a number of merchants to this year’s Double 11 Suning Tesco platform. Gameplay, policy, and overall goals.
He Xiaowei, assistant to the president of Suning Tesco Communications, said at the China Merchants Conference: "This year’s double eleven does not engage in egalitarianism. Suning will focus on supporting TOP KA merchants and supporting 35 tens of millions of merchants, including five 100 million business partners. 10 50 million business partners and 20 10 million business partners."
It is reported that Suning Tesco will integrate the promotion line of the promotion line, the drainage line and the category line in parallel, and launch the purchase, shopping allowance, trade-in, interest-free, red envelope rain, order red envelope, cloud drill red envelope, Tenaires and other activities. At the same time, Suning will also open the line to the next store, online and offline linkage.
Billion Power learned that Suning Tesco’s super-subsidy marketing gameplay is to store the “subsidy” in the user’s “My Allowance” account in the form of a balance. Users can choose the scene for consumption, which is common to online and offline. At the same time, Suning 3C will subsidize KA merchants in the super allowance by 50% to support the development of key 3C merchants.
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