Recently, according to foreign media reports, Amazon is testing a new artificial intelligence feature that allows users to ask more creative questions about products and get interesting answers. This function aims to provide customers with more practical applications, but also shows the potential of AI tools in the creative field. Amazon has recently rolled out a number of artificial intelligence features in its retail division, including generating product review summaries, detecting fake reviews, and recommending clothing sizing options to customers. The company has been working to promote the development of artificial intelligence technology, not only through its cloud computing service AWS, but also through the introduction of various innovative features to enhance the user experience.